Mezcla Audaz


November 2025
Packaging and Branding Design
Collaborative Project
Illustration

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Working collaboratively, we developed a branding and packaging system inspired by Luis Barragán’s architectural language, translating bold color, geometric form, and material texture into expressive packaging.


Iterative design and print testing ensured clarity, contrast, and tactile impact across tins, cups, and retail displays






The resulting system creates a cohesive brand experience that channels Mexico City’s architectural spirit, elevates the coffee packaging above competitors on crowded shelves, and provides a vibrant, tactile identity that could attract design-conscious consumers and strengthen brand recognition.